Today, the biggest online gambling and betting companies in the world are William Hill, 888 Holdings, Paddy Power, Betfair, Kindred and GVC Holdings. William Hill boasts the largest annual revenue of a whopping $2.37 billion, surpassing even the world’s most popular sportsbook – Bet365. Although the US remains the world‘s leading IT innovator, most of the top online gambling developers actually come from European countries, namely the UK.
When it comes to the differences between land-based casino visitors and online gamblers, the latter are on average 4.5 years younger than the former. They are also more likely to have a college education, yet are surprisingly also more likely to have lower annual salaries.
Although there are a lot of myths about women not taking part in online gambling, the line between male and female gamblers is actually split on 56.2% and 43.8%. It's also worth noting that a whopping number of 40% of ladies enjoy sports betting while the rest of them prefer bingo and online slots. Both sexes are mostly in it for the money. However, men are more likely to cite having fun as their secondary motivation, while ladies are more attracted to the lure of winning.