Ladbrokes Review

Ladbrokes is a giant on the UK’s brick-and-mortar gambling casino scene, its dominance assured since merging with Gala Coral. The company holds a commanding position in the online-gambling world too, with casino websites featuring poker, sports betting, slots, and casino games. This Ladbrokes review focuses on the flagship Ladbrokes casino website. Our expert testers laid down cash so they could assess the complete Ladbrokes experience – the good and the bad.

Ladbrokes enjoys a reputation as one of the best online casinos in the UK. Does it deserve that distinction? That’s what our reviewers vowed to find out.

User Experience 7/10

Our initial impression of the Ladbrokes casino is that every aspect has been fine-tuned and polished. The signature red banners are a welcome change from the blue-and-gold themes employed by most online gambling sites.

Our testers found the website’s menu structure inconsistent and confusing, with duplicate menu items sprinkled according to no clear plan and leading to different web pages.

Bonuses & FreePlay Availability 9/10

The bonus section is filled with enticing casino promotions. New members can apply for a special Ladbrokes welcome bonus that matches your first deposit 100% up to £50. In addition, the site offers four live casino challenges with generous prizes.

Software & Game Developers 9/10

The game library contains more than 500 casino games. Players can choose between a wide variety of classic and licensed casino slots, table, and card games. In addition, members can enjoy a comprehensive live casino section with five lobbies and 75 live casino rooms.

Language & Country Support 8/10

Ladbrokes Casino supports English, Swedish, Irish, and German. Players from most European countries are eligible for a Ladbrokes account. Be sure to check the registration page for more detailed information on your country.

RNG Proof for Available Games 10/10

The website has a detailed fairness page that allows customers to download random-number generator certificates for each game provider. There are also return-to-player reports on each of the games. All software at Ladbrokes casino was tested by Gaming Labs International, one of the leading RNG testing agencies.

Casino Licence 10/10

The website is licensed both by the British Gambling Commission (licence 1611) and the Gibraltar Gambling Commission (RGL 010, 012).

History & Founding Year 10/10

Ladbrokes casino is a relatively new member of the Ladbrokes gambling empire, which was founded in 1887. The original Ladbrokes was a bookmaking shop for horse races. The company now employs more than 30,000 people across the UK, and divisions devoted to hospitality and leisure have joined the core gambling business.

Customer Support & Support Channels 8/10

Customers who encounter a problem should start with the FAQ page, which is very informative. If you still need assistance, you can contact their support team through live chat, by email, and by phone via a special Ladbrokes casino contact number.

Security 10/10

Ladbrokes employs the latest 128-bit SSL encryption to handle communications with gamblers. The company provides no further details about internal data-security measures, though its licensure by the British Gambling Commission and its legally prescribed compliance with Europe’s General Data Protection Regulation requirements are evidence that it takes securing customer data seriously.

Customers who develop gambling problems can set deposit limits, establish self-exclusion time, or contact Ladbrokes affiliates such as Gamcare and Gamstop.

Payment & Withdrawal Policies 10/10

Since we aimed at making a thorough Ladbrokes review based on user experience, we deposited and played with real money. Ladbrokes currently accepts payments made by Visa, Mastercard, Neteller, Skrill, Paypal, Paysafecard, and bank transfer. The minimum deposit is £10, while the minimum withdrawal is £0.01. Note that you will have to complete the  Ladbrokes verification process before withdrawing.

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Where did the name Ladbrokes come from?

The name Ladbrokes dates back to 1886, when the company was established as a horse racing bookmaker on Ladbroke Hill. The company was most often associated with aristocracy, as the customer base came from a high-class background. The company went into decline after World War II, but soon changed its business model and started expanding on other gambling areas. At the beginning of the 2000s, the company acquired Gala Coral group and became one of the biggest British gambling companies. Ladbrokes currently employs more than 30,000 people in the UK.

Usability Concerns

The Ladbrokes menu structure is packed with confusing links that lead to different pages depending on where the links are found. Consider the Casino page, which is reached by clicking “casino” on the top menu bar. The menu bar also has links for slots, games, live casino, bingo, poker, and other casino games. Oh, and there’s an entry marked “mobile”.

Also on the Casino page, under the red Ladbrokes banner, is another menu bar. The entries are home, promotions, quick star, help, mobile, games, live casino, VIP, news, and download & play.

Clicking “mobile” on the top menu bar brings up a screen of links to Ladbrokes apps at the Apple and Android app stores. Clicking “mobile” on the second menu brings up links to a Ladbrokes Casino mobile site and mobile gaming apps. Clicking “home” doesn’t take you to the Ladbrokes home page, but to the Casino page.

The Casino page’s third menu bar is apparently a filter. Items on the menu include top games, new games, slots, movies & TV, jackpots, table & cards, video poker, casual games, and all games.

Two of the three menu bars have entries for slots” A third slots entry appears on a drop-down menu under “games” on the second menu bar. So links to slots appear on all three menu bars.

Clicking on slots sends you to a different part of the website depending on which “slots” you select. Each “slots” sends you to a different web page.

If you think reading about this menu structure is confusing, you should try navigating the menus in your browser. The Ladbrokes philosophy seems to consist of building a labyrinth that gamblers can spend endless hours exploring in their quest to find games.

Ladbrokes Casino Bonus Section

The Ladbrokes promo section features five promotions. First, there’s the enticing welcome bonus for all new customers. It gives you an extra £50 to play with. Live casino fans should look for daily surprises reserved for the live casino rooms. Although the promo selection is a tad lacklustre, filled mostly with promotion offers that expire quickly, the offers are undeniably attractive, with high prizes and low wagering requirements.

Ladbrokes New Customer Offer

Every new Ladbrokes member is eligible for an enticing £50 welcome bonus. To claim the money, you must stake at least £10 on any qualifying casino, slot, or live casino table game. Once you do that, the website will grant you £50 in bonus money. The bonus comes with wagering requirements, as most do these days. In Ladbrokes’ case, the requirements seem reasonable: Before withdrawing the funds, you'll have to wager the bonus amount 40 times in 30 days from the moment you claimed it. You can find the wagering requirements on the Ladbrokes Casino Bonus Terms page.

Live Casino Challenges

Every day from 4 p.m.until midnight gamblers receive special prizes for playing at the site’s live casino rooms. Bonuses include Side Bets Happy Hour, which offers £20 in cash back if you place £20 or more in side-bets. The Blackjack Fever promo gets you £10 in cash if you’re dealt a blackjack in the first 10 hands. Ladbrokes offers you £20 in cash back if you lose three hands in a row – finally, a prize for losers. And don’t miss the Host’s Choice bonus, where you can win £50 in cash if you get the same blackjack combination as the host. Prefer roulette? You’ll be awarded part of a £200 prize if the ball lands on the host’s chosen number. These challenges are limited to players who receive invitations. To maximize your chances of receiving an invitation, simply play live casino games during the promo period.

Ladbrokes Games

The Ladbrokes games section tempts gamblers with more than 500 different casino games – plus 75 live casino rooms. Players can enjoy a wide variety of slots, progressive jackpots, live casino games, blackjack, roulette, baccarat, and other card and table games. Ladbrokes has partnered with some of the best-known names in casino gaming software to provide these games, names such as Playtech, NetEnt, IGT, NextGen, Barcrest, WMS, and Novoline, with Evolution Gaming providing games for the live casino section.

Ladbrokes Slots

The slots section contains about 440 different titles. The roster is rich with different types of slots too: Members can enjoy five-reel and three-reel slots as well as classics and licensed franchises, including DC comics slots. Apart from regular slots, members can also try their luck on jackpot slots titles with prizes ranging from €80,000 to €1,000,000. This section also contains some of the best Ladbrokes slots when it comes to gameplay and the number of winning lines – including Man of Steel and Suicide Squad. Note that Ladbrokes currently doesn’t offer any free play slots, so there is no way to test titles before playing.

Loads of Live Casino Rooms

The live casino section hosts five lobbies: Hi Lo, Baccarat, Roulette, Hold ‘Em, Blackjack, and Baccarat. Each contains more than a dozen rooms, adding up to a total of 75 rooms. Players can enjoy a wide assortment of game variations, with stakes ranging from €1 to €20,000. Our testers were particularly fond, while preparing this Ladbrokes review, of the Blackjack lobby. It contains more than 20 rooms, each with different rules and stakes – sometimes all the way up to €20,000. Some of them even allow back-betting, meaning that you can always join in the fun, whether the table is full or not.

Ladbrokes Poker

The video poker page contains 15 titles, all with different stakes and game types. Members can choose between Deuces Wild, Joker Poker, Jack or Better, and Aces & Faces. We’d like to single out 50-Line Jacks or Better for a wide range of stakes and a high chance of winning.

Table & Card Games

Players who prefer table games can enjoy a special section that contains about 50 games. Most of the games are variations of blackjack, roulette, craps, and baccarat. We definitely recommend Ladbrokes 3D Roulette because of its great visuals and high stakes.

Casual Games

The casino’s Casual Games page is reserved for casual and instant games. Players are given a choice between keno, bingo, various scratch games, instant roulette, and a couple of dreamcatcher games. The games come with colorful graphics, but the stakes aren’t as big as those in the other sections.

Compatibility

The Ladbrokes casino platform serves as a hub for all of the company’s online gambling products, including the sportsbook, casino, bingo, and poker. Players can access all these pages, playing games that access a single universal wallet. This multiplicity of options is both a strength and a weakness. The site is chaotic and hard to navigate because there are so many specialised pages, some of them doubled or tripled on the menu bars that are supposed to make navigation simple.

Our testers found the website quite fast with seamless transitions and optimal loading speed.

Ladbrokes Casino App

In addition to the downloadable client that lets you play games from your desktop, you can also download Ladbrokes’s mobile casino apps. The Ladbrokes live casino comes with a mobile app or its own that hosts the entire HTML5 live casino section of the website. Players who want a traditional casino experience can download the Ladbrokes casino app and enjoy more than 300 titles and exclusive mobile promotions.

Registration

To register at the casino, start by clicking on the sign-up button at the top of the page. Registration is divided into three stages:

1. In the first window you type your name, date of birth, and email.
2. The second window will prompt you for your country, address, and mobile phone number.
3. In the third, you’ll select a user name, password, a preferred currency.

Once registration is complete, you can start playing immediately.

Ladbrokes currently supports English, German, Irish, and Swedish. The website accepts players from most European countries. If you’re not sure your country is supported, simply visit the registration page and check out the full list.

Ladbrokes Live Help

Customers who require assistance can visit the comprehensive FAQ page, which contains answers many common questions. If your problem is more urgent or not listed, you can contact customer support via the email contact form, reach out via live chat, or call support staffers on the phone. We tested the response time, accuracy, and professionalism of the Ladbrokes live chat team. They responded within minutes offering a helpful and knowledgeable answer.

Banking & Security

The website currently supports payments made in US, Australian, and New Zealand dollars, euros, pounds, Swiss francs, and Norwegian krone. The minimum deposit is £10, while the minimum withdrawal is £0.01.

Deposits can be made using Visa, MasterCard, Maestro, Paypal, Skrill, Neteller, Paysafecard, and bank wire transfer.

How long does Ladbrokes payout take?  E-wallet users can expect their funds in the first 2 hours after they confirm a withdrawal request. Card users might have to wait up to five days before funds land in their accounts.

Our Last Word

Ladbrokes is one of the oldest and best-known names in the British gambling industry. The company has been growing steadily for more than a century. The online casino contains a commendable variety of different game types, and most players will find something to like on the website.